Twitter chats use hashtags (such as #marketingchat) and a specific day and time (ie. Thurs, 4 pm EST) to hold a discussion, normally led by an organizer who posts questions to prompt answers from the community. You will see tweets that look like the screenshot below. You can see some vital information here. I’m answering question #4 […]
Author Archives: Matt Antonino
07
Oct
Oct
I get it. Your latest lead emailed you back and yet again you lost the contract to someone cheaper and offering more. You ran the numbers. Again. You can’t figure out how they’re doing it and it’s frustrating. You can’t seem to make a profit but your competitor keeps plugging away offering deal after deal. […]
24
Sep
Sep
“I think anybody who is writing finds he puts a little bit of himself in all of the characters” – Charles Schulz The Peanuts Movie comes out November 6. I don’t have small children and I won’t go see this movie in the theatres. I don’t read parenting websites and even though I’ve always loved Charlie Brown […]
19
Aug
Aug
Want to speed up your blogging and website management? Below is a mega WordPress cheat sheet we are using with permission from MakeaWebsiteHub. Our Favourite & Most Used WordPress Cheat Sheet Shortcuts & Tips? Shift+X to check all boxes Ctrl+K to edit or insert a link. Alt+Shift+C to center text or images Alt+Shift+1/2/3/4 for Headings […]
17
Aug
Aug
“They don’t want to write – they want the fame, money, and prestige of a writer.” ― Ayn Rand, The Journals of Ayn Rand Most bloggers do not actually want to be writers to express themselves. They do not care about expressing original ideas or writing for the pleasure of creating something powerful. They do […]
05
Aug
Aug
Big Data Problems: Does Your Data Add Up? More than any other time in history you have access to thousands of metrics that tell you how well your marketing is performing. Likes, follows, shares, comments, views, pageviews, unique visitors, completed sales and retweets are just a few metrics that help you along the way. We […]
03
Aug
Aug
Disclaimer: This lightning fast SEO checking template will *not* solve every SEO problem you may have. It wasn’t designed that way. It’s designed to solve many common SEO issues in the fastest way possible. It is not a full SEO audit. Whether you own your own small business website or you’re a full time SEO […]
28
Jul
Jul
Over the past few years I’ve had the pleasure of working for, in and then on an exceptional SEO team. Over that time I’ve noticed a few recurring patterns with those team members who washed out and those who have stayed long term. When you go from hundreds of clients to thousands it becomes exponentially […]
23
Jul
Jul
As a marketer I often read in-depth case studies on how to improve your traffic, grow your subscriber list and growth hack your way to millions of readers. While I’ve been a part of my agency’s tremendous client success my own blogging has suffered over the past 3-4 years. I’d like to interpret this as […]
02
Jul
Jul
Yesterday I was reading a new blog post on Problogger and considering redoing the 31 Days to Build a Better Blog. I bought the book years ago and it’s such an excellent piece of content. Now that I’m back to blogging I thought a refresher through one of my favourite pieces of content was due. […]